After poring over more than 1,500 new products, the scientists and engineers of the Good Housekeeping Research Institute have chosen Honda’s LaneWatch blind-spot display as the only automotive winner of a 2013 Very Innovative Product Award.
The unique LaneWatch feature adds another layer of peace of mind to Honda’s blind-spot warning system by specifically helping drivers locate objects in the blind spot on the passenger side of the vehicle. It works by leveraging a tiny camera mounted on the right-side exterior mirror of the vehicle that activates when drivers engage the right-side turn signal (or press a button located on the turn-signal stalk). When this happens, the camera sends a view of the right-hand blind-spot area to the eight-inch color display screen located on the dashboard.
Thanks to LaneWatch, drivers enjoy a field of view about four times wider than without the system, and also benefit from integrated reference lines to help judge distances.
“LaneWatch is an intuitive visibility technology that represents the sort of innovation that consumers have come to expect from Honda,” said Mike Accavitti, vice president of national marketing operations, American Honda Motor Co., Inc. “Automotive products don’t often win Good Housekeeping’s VIP awards, and that makes it even sweeter to have LaneWatch listed among the best new consumer products of 2013.”
LaneWatch is currently available on two award-winning members of the Honda lineup: The all-new 2013 Honda Accord, which received the new, enhanced Top Safety Pick+ designation from the Insurance Institute for Highway Safety, and the refreshed 2013 Honda Crosstour, the same nameplate that won the Midsize Crossover/SUV segment in the most recent J.D. Power and Associates Vehicle Dependability Study.
Courtesy of Honda in the News

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